We’re knit tight—in people and process. We like knowing clients well, sharing real emotions and responding promptly. We’re passionate about our work because we’re selective about our projects. We make spaces that are comfortable and familiar and new and thrilling. We never accept boring.

Julie Purpura

Owner and Design Director

Julie Purpura is the Owner and Design Director of Avenir, the Chicago-based design firm she established in 2016. 

With more than a decade of experience at the forefront of the design industry, Julie’s striking concepts have influenced Chicago’s top restaurants as well as hotels, both domestically and internationally. Avenir’s current portfolio includes a high-profile roster of discerning clients and industry leaders. 

Julie has devoted her career to establish a distinctive creative vision for her projects. As a design team leader at Simeone Deary and Studio K, in Chicago, and EDG Interior Architecture + Design in San Francisco, Julie worked on an extensive range of hospitality projects. Her work has been featured in Hospitality Design magazine and Boutique Design magazine.

In 2014, Boutique Design named Julie to the prestigious "Boutique 18," an annual watch list of on-the-rise designers of hospitality interiors. 

Julie’s ethos is rooted in the idea that successful design begins with a powerful concept carried through each phase of the design process. Technically grounded, Julie transforms spaces with her distinctive approach to interior architecture, driven by the pursuit of perfection and extreme attention to detail. She believes collaboration is a key factor in the successful outcome of a project as she’s a strong proponent of working as a team. While designing, Julie and her team live in the mindset of the character for each project. It’s the method acting approach to design.

Amelia Olson

Senior Designer

Amelia has extensive experience working with top hotel brands to set and implement brand standards and custom interiors.  She understands working within the parameters of tight budgets and accelerated timelines and knows how to establish the best way forward for tackling tasks. She believes in creating strong relationships with Clients and encourages growth as an overall team.

Adam Ford

Designer

Before becoming a designer, Adam started his career as a stage and production manager at some of Chicago’s top theatres. Over the past few years, he has been  exposed to the intricacies of both custom and branded interior design. He is very organized, self motivated and someone you can count on when needing a task completed in a detailed manner with an expedited schedule.

Lisa Dorfman

Jr. Associate Designer

Lisa started her career in Public Relations, where she helped clients develop communication and social media plans. Since earning her MA in Interior Design, Lisa has helped Avenir on a range of hospitality projects. She spends her free time raising her kids and admiring her mini-goldendoodle. 

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We’re proudly based in Chicago and designed our space accordingly. Graceful, functional, raw—open enough for our broad shoulders. Maybe yours, too. Ask about a job at Avenir.

This is our eagle, Joey.

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